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Digital robot dog at the CONTACT Software booth at the prostep ivip Symposium in Frankfurt
PLM

PLM and Digital Thread can be fun, too

The best proof: the prostep ivip Symposium in Frankfurt. A digital lapdog, a LEGO Mars rover and plenty of soldering-iron nostalgia: impressions from the booth.

Automatically translated from German · Read the original

Julian Weyer
Julian Weyer April 14, 2026 · 1 min read
PLM ·PLM ·Digital Thread ·1 min read

PLM and Digital Thread can be fun, too — and the prostep ivip Association’s Symposium in Frankfurt is the best proof.

My colleague Dr. Rainer Zeifang walks the digital lapdog at the CONTACT Software booth. Leonie Kolb and Frederic Rinker are testing the product documentation of the LEGO Mars rover at our own booth. And I, for my part, would love to grab a soldering iron at the sight of its big brother.

Takeaway

Sometimes a LEGO Mars rover explains the seamless integration of PLM tools more convincingly than any slide, and a digital lapdog makes Digital Thread tangible. PLM and Digital Thread often seem dry, but that doesn’t mean they have to be boring.